ginger marcinkowski
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about the author
RESUME
SUMMARY OF QUALIFICATIONS
· Persuasive communicator with well-developed presentation and sales skills
· Proven abilities and experience cultivating and maintaining strategic relationships
· Management knowledge in overall planning, organizing, marketing and implementation of community initiatives
· BA in Business Management/MA in Creative Writing (June 2010)
· Strong customer service focus


EXPERIENCE/RELEVANT SKILLS
March 2003-Present | Clive, IA
Professional Relations Representative
  · Licensed Insurance agent in 50 states in Commercial, Personal Life and Health Lines for Dental and Chiropractic Markets
· Create and deliver Risk Management and Starting Into Practice training programs that created opportunities at all 18
chiropractic colleges across the nation and assisted company in garnishing new clients and reduced future claims
· Extensively travel the United States and Canada representing company at national and international events to promote
corporate relationships as well as retention of customer bases
· Determine college donation budget to leverage market share
· Attend trade show and special events
· Company Blogger on www.startingintopractice.com


April 2000-March 2003 Pella Chamber of Commerce | Pella, IA
Directing Manager/Community Concierge
  · Implemented first replicable nationally known new-resident service in the United States as a recruiting and retention tool
which reduced the time human resource departments spend with new hires by over 50% and the time it takes new residents
to find housing in this community by 35% in first 6 months of operation
· Delivered dynamic Power Point presentations to over 57 communities across the nation as a featured speaker, seminar
educator and panelist
· Directed design for award-winning state-of-the-art web site and marketing tools. www.positivelypella.com
· Facilitated partnerships between retail stores, local and regional corporations and community leaders which led to
community growth
· Involved in all phases of Economic Development issues including site selection, TIF funds, city and community relationships
· Conceived, designed and sold a relocation brochure for new resident recruitment purposes that resulted in $35,000 new revenue


1996-2000 Elkhart County Convention Bureau | Elkhart, IN
Account Executive/ Meeting and Group Marketing/International Sales
  · Extensive trade show experience promoting tourism domestically/internationally resulting in higher visitor visits to community
· Developed, implemented and promoted two national award-winning group tours in 1999, increasing regional group tour visits
from 45 to 250 in 1 year and to 435 in 3 years
· Utilized database management marketing to increase market share n Created marketing tools and initiatives for segmented
target markets
· Requested speaker at national tourism events on innovative programs and out-of-the-box marketing techniqes
· Established partnerships with larger tourism markets such as Chicago, Indianapolis, Detroit and the Great Lakes area that
increased market share to Northern Indianan Presented our tourism area on international sales missions to increase Amish
Country's visibility to second tier travelers
· Acted as the Mayor's international representative in tourism for Elkhart Sister City Association to Burton-on-Trent, England
which set the stage for increased tourism base from that country
· Active on-line telecommuter between Iowa and Indiana utilizing Microsoft Word/ACT/Excel/PC Anywhere


1996-2000 Elkhart County Convention Bureau | Elkhart, IN
Account Executive/ Meeting and Group Marketing/International Sales
  · Multi-million dollar sales agent of intangible travel products
· Planned, implemented and followed up detailed VIP sales incentives around the world resulting in new sales for agency
· Conducted surveys, interviews, qualitative and quantitative comparisons to determine corporate needs. Designed, promoted
and implemented a marketing strategy to attain those goals using a travel product
· Managed and negotiated all hotel contracts, food and beverage orders, airlines, rooming lists, timelines, ground transportation,
implementation and execution of corporate meeting planning
· Trainer of all staff in group and incentive department


AWARDS & HOBBIES
· Employee of the Year, ABC Travel 1984
· Presidents Board of Honor, 1st Chicago NBD Bank 1991
· Above & Beyond Service Award, American Airlines 1995
· Iowa Governor's Volunteer Award 2002
· Algonkian Writers Retreat 2005
· New York Pitch Conference 2006
· Participant in 3-Day, 20 mile-a-day walk for Susan B. Komen


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